Direct Animal Action

Direct Animal Action (DAA) is a community of grassroots animal rights activists.

We aim to empower people by providing a supportive group structure to facilitate and drive effective campaigns for animals’ rights.

Founded in 2015 by a group of women, we are motivated by compassion and justice and aim to achieve abolition through reform. 

We believe that animal rights and social justice are part of the same philosophy of reducing harm. No individual should be exposed to exploitative and discriminatory behaviour. 

We undertake strategic pressure campaigns designed to achieve real change now; protests and demonstrations; direct action and civil disobedience and political lobbying. 

Direct Animal Action is an ally to every living creature, and a voice for the voiceless.